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Independent sales organization Money Movers of America Inc. says its Process Pink processing-services brand that benefits breast cancer research will donate more than $50,000 next year to the National Breast Cancer Foundation Inc. Money Movers donates a portion of its revenue from each transaction to the foundation. The ISO will send $30,000 to the foundation this year, says Anthony W. Holder, Money Movers chairman and CEO. Because of its success with Process Pink, the Westchester, Ill.-based ISO expects to sign several large merchants to the processing service in the first quarter of 2009, Holder tells CardLine sister publication ISO&Agent Weekly. ISOs typically work with small and medium-size merchants, so signing large merchants would be a coup. These large merchants represent "an incredible amount of revenue," Holder says. But the greater benefit will be the ability to demonstrate to other large merchants that Money Movers can work with them, Holder says. Money Movers started selling Process Pink in January and is in discussions with charitable organizations for similar brands, Holder says.
