IMGCAP(1)]
UniRush LLC is adding options to its RushCard and Baby Phat Card to enable cardholders to build credit histories based on their ability to show they can pay bills on time and receive account-activity text alerts on their mobile phones, the New York-based company announced last week. Pay Rent Build Credit Inc., an alternative credit-scoring company based in Annapolis, Md., will compile payment histories for cardholders who choose to use the credit-reporting service, Ram Palaniappan, general manager for Cincinnati-based UniRush Financial Services, tells CardLine. The opt-in service is free, Palaniappan says. Cardholders can choose to receive automatic account-balance and transaction text alerts at no extra charge, he says. Consumers also can choose a feature that enables them to send text messages to UniRush to get account information such as balances and transaction histories. Manufacturers and Traders Trust Co., which is based in Buffalo, N.Y., issues the reloadable, Visa-branded card. Columbus, Ga.-based Total System Services Inc. processes the card transactions.
