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Beer and wine are often used to lower inhibitions about anything new. Why should payment technology be any different? Many companies that manufacture or sell alcohol are at the forefront of payments innovation. (Image: ShutterStock)
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Bar Louie

Bar Louie's "Send a Drink" App, introduced in 2012, takes the age-old ritual of buying a friend a drink and adds a mobile spin. Patrons use the app to check in at a Bar Louie location and then post a drink request to Facebook. Anyone in their social network can buy them a drink to celebrate special occasions from afar. (Image: ShutterStock)
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An Apple Inc. iPhone5 displays the Bitcoin Wallet smartphone app as a bar worker pours a pint of beer of the Pembury Tavern in this arranged photograph in London, U.K., on Wednesday, Oct. 9, 2013. Bitcoins are being adopted by a few merchants, enabling customers to buy beer at Pembury Tavern in East London, cocktails at EVR bar in New York and dessert at Cups and Cakes Bakery in San Francisco. Photographer: Simon Dawson/Bloomberg
Simon Dawson/Bloomberg

Beer and Bitcoin

Whether it's Room77 in Berlin or Pembury Tavern in London, bars around the world are accepting Bitcoin, allowing patrons to drink a toast to digital currency. Pictured: Pembury Tavern (Image: Bloomberg News)
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Grapes in vineyard, close-up
Eyecandy Images/Getty Images/Eyecandy Images RF

Hall Wines

Hall Wines in St. Helena, Calif., uses a customized version of Revel's mobile point of sale system. At Hall Wines' request, Revel integrated its app with ShipCompliant, a Web application that helps determine whether the winery can legally ship its product to customers based on their location. (Image: Thinkstock)
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Dram Apothecary

This bar and bitters shop in Silver Plume, Colo., has been a beta tester for Groupon's Breadcrumb point of sale technology, giving it early access to certain updates. Dram Apothecary was pleased enough with Groupon's technology to use it as a replacement for Square. Pictured: Shae Whitney, owner of Dram Apothecary
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Wolfe, Daniel

Greene Grape

ShopKeep POS, a tablet-based point of sale, was invented by the operator of a wine shop called the Greene Grape in Fort Greene, Brooklyn. It began as a cloud-based system and evolved into a tablet-based one following the launch of the iPad.
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NakedWines

This northern California winery uses a crowdfunding model to disrupt the way wines are made and sold. NakedWines asks investors to pay about $40 a month to fund local winemakers, and the investors can purchase the resutling wines at a 60% discount. Pictured: Rowan Gormley, co-founder of NakedWines
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Drync

This wine-purchasing app lets consumers buy new wines by scanning the labels of any bottles they encounter. It recently integrated Google Wallet to streamline the checkout process. (Image: ShutterStock)
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Customers sit inside of a Starbucks Corp. store in Toronto, Ontario, Canada, on Tuesday, July 23, 2013. Starbucks Corp. is scheduled to release earnings data on July 25. Photographer: Brent Lewin/Bloomberg
Brent Lewin/Bloomberg

Starbucks

Yes, Starbucks—a pioneer in mobile payments—sells wine and beer as part of its "Starbucks Evenings" menu, which is available at select stores in Chicago, Seattle, Los Angeles, Atlanta, Portland and Washington, D.C. (Image: Bloomberg News)

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