To appeal to the values of a new generation of customers, personalized, purpose-driven banking solutions that foster financial health must be on the table. Adding personalization and protection to digital banking programs can attract a new generation of accountholders.
Read about how banks are working to enhance their firm’s recognition among high net-worth individuals and beefing up their product portfolios with relevant and convenient services.
Consumer Bankers Association president and CEO Richard Hunt is retiring from the organization this summer, and in a wide-ranging interview he offers his thoughts on the future of the banking industry, the direction of the Consumer Financial Protection Bureau and how banks can compete against less-regulated fintechs.