There's Interest in Pinterest
Published April 30, 2012 12:09 PM
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Updated April 30, 2012 12:57 PM
1 Min Read
(Image: ThinkStock)
Retirement
Images depicting retirement could prompt Pinterest users to ask their bank to help them plan for their future. (Image: ThinkStock)
Savings/Investment Goals
Consumers might respond well to images of their savings and investment goals, such as fancy cars and boats. (Image: ThinkStock)
Credit Card Rewards
Banks can showcase pictures of air travel, hotels and other things to demonstrate credit card rewards. (Image: ThinkStock)
Lifestyle
Pictures related to a bank's affinity tie-ins, such as colleges and sports, can draw new fans to a bank's brand. (Image: ThinkStock)
Mascots
If the bank has a mascot, it can post images of the mascot at community events or demonstrating bank products.
Contests
Bankers can show off their social-media savvy by linking contests to their Pinterest page, with pictures of any prizes they give away. (Image: ThinkStock)
Charitable Giving
Banks can boost their image by posting photos of bankers at charity events. (Image: ThinkStock)
