SAN DIMAS, Calif.-Given the economy and the need for credit unions to lower their average membership age, planning sessions should address shared branching opportunities to reach out to Generations X and Y.

BROOKFIELD, Wis.-To reach Generations X and Y, credit unions must be where their web-savvy members are.

JACKSONVILLE, Fla.-Looking to bolster that bottom line in 2010?

ARLINGTON, Va.-NAFCU president Fred Becker expects that many planning discussions will shift this year from crisis management to positioning the credit union for the future.

PLEASANTON, Calif.-Before the credit union develops plans to add new technology to drive operational efficiency, the CU should first maximize the potential of its core system.

SAN FRANCISCO-Within the next year, members of San Francisco Fire Credit Union may own capital shares in the credit union.

ORLANDO-One firm is urging CUs to keep "mobile" in mind when planning for 2010.

SCOTTSDALE, Ariz.-Strategic planning for 2010 is all about understanding which products are profitable and which ones are not.

DES MOINES, Iowa-It's time to take a hard look at what CUs do best, and focus their strengths.

TALLAHASSEE, Fla.-Before a credit union develops its strategic targets, it should first closely analyze if certain products aren't a better fit right now given market issues.

CINCINNATI-This year, credit unions have enjoyed a boon in deposits thanks to banks, and CUs should plan to leverage that momentum in 2010.

CANTON, Ohio-If the credit union's strategic plan calls for extending its reach but the budget won't permit purchasing new ATMs or upgrading existing machines, Diebold recommends outsourcing the self-service network.

BALTIMORE-Aging Baby Boomers should make offering insurance products a priority for credit unions.

MADISON, Wis.-From CUES' perspective, 2010 strategic planning sessions should go "back to the future."

RANCHO CUCAMONGA, Calif.-Include Co-Op Financial Services among those that feel that marketing should not fall onto the 2010 chopping block.

MADISON, Wis.-With marketing to new members likely high on CUs' 2010 strategic planning lists, CUNA Mutual Group suggests that appealing to existing members first may be the best way to grow the membership base.

DALLAS-Planning sessions should consider whether the CU has the right balance sheet tools to grow in an economy that will continue to present opportunity in 2010, according to ALM First Financial Advisors.

HOUSTON-As credit unions seek to drive out costs in their processes and systems, they should be careful to use detailed metrics and benchmarks to make those adjustments, rather than cutting across the board.

ALEXANDRIA, Va.-The former president of First Community CU, sent to prison for embezzling as much as $1 million from the Columbia Heights, Minn., institution, was banned from the industry, NCUA said.

BELLEVILLE, Ill.-Catholic and Community CU is partnering with the Society of St. Vincent de Paul to offer small, low-interest, short-terms loans to the needy who qualify.