Amex Expands Its Prepaid Lineup with Campus ID Card

American Express Co. said it will provide prepaid campus ID cards to University of North Florida students.

The product is Amex's first prepaid campus ID Card. Amex, of New York, has been expanding into prepaid in recent months with products aimed at consumers that typically would not consider them candidates for an Amex credit card.

In June, Amex launched a nearly fee-free prepaid card. In March, Amex launched Serve as a digital wallet for the masses. Any card brand or bank account can be used to fund Serve transactions, and it works automatically with any merchant that already accepts Amex cards.

The campus ID card will allow students to pay for meals on-campus and to make purchases off-campus with merchants that accept Amex transactions.

"We are proud to provide University of North Florida students with a safe and secure payment tool with our reloadable prepaid card," Stefan Happ, a senior vice president and general manager of the Americas with Amex's Global Payment Options business, said in a press release.

The campus card will carry no fees for monthly maintenance, activation, balance inquiries, alerts and foreign currency conversion. The first monthly ATM cash withdrawal is free, but there is a $2.00 fee for subsequent withdrawals.

The card can be loaded through an automated clearing house transfer or using a Green Dot Corp.'s Money Pak.

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