ST. PAUL, Minn. – Affinity Plus FCU is airing a TV commercial called “Underwear and Socks” featuring a man and a woman stripped down to their underwear at the teller counter to illustrate big banks taking more than the shirts off consumers’ backs with hefty fees and rate increases.
A man walks into his large bank wearing a jacket, shirt and pants. By the time he reaches a teller, he’s buck-naked.
The commercial was created by Risdall Marketing Group in New Brighton, Minn., and produced by Twist Production in Minneapolis.