CEO Loses Hair After Loan Goal Is Met

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DALLAS – Jim Brisendine, CEO of Resource One CU here, is missing his hair after the credit union met an ambitious loan goal.

ROCU had set a goal of booking $3 million in new loans during a promotion, but netted nearly $4 million during the campaign. Brisendine had promised he would shave his head if the goal was met or exceeded.

Brisendine’s hair was cut off by several loan officers who took turns with the shears.

 

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