ST. PAUL/ MINNEAPOLIS-Wings Financial CU, the state's largest credit union, has taken to the air with a new advertising campaign that first appeared during the premier of ABC's new series, "Pan Am."
In the new TV spot designed by local ad shop Clarity Coverdale Fury, entitled "Dreams," a thirty-something couple sees before them both their current reality - a new home, a growing family - and their hopes for the future - college, a bigger house and more.
The message is simple: it takes more than dreams to make dreams come true; Wings Financial can help you take your dreams to the next level by offering low loan rates, free cash-back checking and great advice to make the most of your hard-earned money.
Accenting the new brand initiative is the campaign tag line, "Do Your Dreams Have Wings?" CCF's research showed that this idea strongly resonated with consumers who have financial and lifestyle aspirations for their families but often feel underwhelmed by the support and services they receive from the big banks. The ad can be found
