Lake Trust CU Expands Rewards Checking Pilot

PLYMOUTH, Mich. – Lake Trust CU has expanded its successful SoSMART personal checking account that rewards members with free checking, great interest and nationwide ATM fee refunds to include southeast Michigan and Livingston/Washtenaw areas.

Processing Content

Since the 2007 launch of SoSMART, the $1.6-billion credit union has put more than $5 million into its members’ pockets – $4.2 million in interest paid and nearly $900,000 in refunded ATM fees. Over the past three years, more than 16,000 members have opened a SoSMART Checking account.

Members earn an interest rate of 2.02% APY on balances up to $15,000 and 0.30% APY on the remaining portion of the balance over $15,000. And, they’ll receive nationwide ATM fee refunds up to $25 per cycle.

There are just three free and simple requirements Lake Trust asks of members for each cycle – receive e-statements, have one direct deposit or direct payment, and post 15 debit card purchases to their account.

 


For reprint and licensing requests for this article, click here.
MORE FROM AMERICAN BANKER
Load More