RANCHO CUCAMONGA, Calif.-"ATMs on steroids" are one strategy for driving non-interest income, especially for those involved in shared branching, according to CO-OP Financial Services.
CO-OP is reporting CUs are showing a great deal of interest in an ATM introduced in conjunction with Diebold. That machine, said Eric Porter, EVP of business development and marketing, is a standard Diebold Opteva model that has additional functionality and software that allows it to perform shared branching transactions, such as account access and teller transactions, as well as operate as a standard ATM.
The benefits, said explained Porter, come from both sides of the ledger: the CU generates more transactions and foreign ATM charges, and saves money by not deploying another teller. "Say the credit union can't afford to have a space within a SEG, it can deploy one of these ATMs and have a presence."
Porter said a standard Opteva ATM can be upgraded to offer the new services for about $2,500.
For info: www.co-opfs.org
