DOVER, N.H. RewardsNOW, a popular rewards program for credit unions, has rolled out a local rewards program for metro Detroit as part of its Shop Main Street program.
RewardsNOW said the program offers participating merchants an extensive suite of affordable online marketing tools that help them use offers to attract new customers and reward loyal shoppers. And since Shop Main Street is integrated into local credit unions’ loyalty programs, merchants benefit from increased consumer awareness and interest.
Beginning in May, more than 250,000 consumers who have a credit or debit card tied to a loyalty program offered by one of approximately a dozen area credit unions will be able to earn bonus rewards when they shop at local merchants participating in the program. These rewards will be in addition to the rewards they earn from their loyalty program when using their card for purchases.
Shop Main Street lets participating merchants choose from more than 20 different offers to address their unique business objectives. RewardsNOW said Shop Main Street also features useful content, including merchant news and consumer reviews, all of which bring word-of-mouth marketing to a wider audience. Shop Main Street also gives merchants valuable information about their customers and their purchasing behavior.
Merchants interested in Shop Main Street can learn more on the program’s website,
