Card Briefs: Wells Fargo to Process Transit Ticketing in S.F.

Wells Fargo Bank said it was selected to process credit card and debit card transactions made at electronic ticketing machines at 15 Bay Area Rapid Transit stations.

The first two machines went into operation July 24 at BART stations in Oakland. BART is the first urban mass-transit system in the country to provide the credit-debit card fare machines; it received a $1.6 million federal demonstration grant to develop the electronic payment program.

The CDV - credit-debit vendor - machines were built in Germany by Sheidt & Bachman. They accept MasterCard, Visa, and Discover credit cards, and Explore, Maestro, and Interlink debit/ATM cards. The tickets they issue will pay for rides on BART and seven other regional transit systems.

BART expects to shorten passenger lines and reduce its cash-handling and theft costs. Wells Fargo will receive a fee for each electronic transaction it processes.

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