Card Frontiers: NationsBank Sets Up Card Collector Service

NationsBank Corp. established a collector service for buying, selling, and trading new and used NationsBank stored-value cards.

NationsBank, one of three banks to launch Visa Cash cards in Atlanta during the Olympic Games, noted that some of the cards worth $5 are trading for $300.

Consumers wishing to collect NationsBank's proprietary stored-value card, used at the Carolina Panthers stadium, will also be supported by the service.

"Many of our customers have told us that they wanted to collect our stored-value cards," said Richard F. Shaffner, NationsBank senior vice president.

"We want to respond by providing a professional service that our customers and the marketplace can count on for accurate information regarding the production and availability of new and used NationsBank cards."

The service will also facilitate the sale of new and expired NationsBank cards to dealers and collectors.

By promoting the cards' collectibility, NationsBank stands to profit from the float represented by unspent funds on the cards.

NationsBank said it has donated a complete set of its 1995 and 1996 stored-value cards to the Smithsonian Institution's National Museum of American History, where the cards will become part of the National Numismatic Collection.

The donation includes the full set of 26 NationsBank Visa Cash cards prepared for the 1996 Summer Olympic Games and the full set of six NationsBank Fancash Cards prepared for the Carolina Panthers' inaugural season.

For reprint and licensing requests for this article, click here.
MORE FROM AMERICAN BANKER