Veteran banking consultant George R. Frerichs does not expect all branches to disappear anytime soon. But he says bankers must quickly change their branching approaches, lest they be overtaken by nonbanks offering more attractive -nonbanks - and less costly - modes of service delivery.

Mr. Frerichs, chairman of GRFI-Frerichs Group, a 25-year-old firm based in Chicago, discussed the state of branching in this recent conversation with American Banker executive editor Jeffrey Kutler.

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