Given the number of grand pronouncements from Web entrepreneurs and analysts who follow Internet companies, it is obvious that the financial services industry needs a few more Emory Leesons.

Emory Leeson (no relation to Nick Leeson, the trader who put Barings Bank out of business) is the main character in a 1990 comedy "Crazy People." Emory, a stressed-out advertising executive played by Dudley Moore, becomes increasingly disillusioned with the hyperbole passed for truth by the advertising industry.

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