Equifax and HNC In Software Alliance

Equifax Inc. said it has entered into an alliance with HNC Software Inc., the leader in neural network software that many credit card companies use to root out fraud.

The companies called it a "global, long-term strategic alliance" to develop and market products for the financial services, retailing, and electronic commerce industries. HNC would add technological punch to Equifax's credit data files.

Robert L. North, president of San Diego-based HNC, said the companies expect to go beyond credit information and decision support to "such areas as target marketing and commerce over the Internet."

The potential synergy "is tremendous-leveraging information and technology to meet customer needs," said Thomas F. Chapman, president and chief operating officer of Equifax. "With the integration of HNC products and technologies, the creation of powerful business solutions will be even faster, more comprehensive, and more efficient than ever before."

As part of the deal, Equifax will incorporate HNC systems in many aspects of its operations, including credit card processing and software. The companies said they will respond jointly to customer requests for new solutions.

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