Post Office Ltd., a unit of Royal Mail Group Ltd. of London, is offering to cover the cost of return flights to six European cities to consumers who open a Post Office Credit Card by March 27.
The promotion, announced March 9, "was launched to encourage consumers to apply for a card and help increase awareness that it is one of the few cards that offers no additional charges on overseas transactions," a Royal Mail Group representative said.
Post Office will not charge cardholders a cash-advance fee for purchases of travelers checks and foreign currency at its locations, the representative said. The card is issued by Bank of Ireland UK.
Consumers who open a credit card account before the promotion ends will receive a return flight to Dublin, Amsterdam, Brussels, Berlin, Paris or Madrid. Cardholders redeem the ticket by entering the code "flight" on an online card-application form.
A free flight may seem like a good promotion, but most flights in Europe are relatively inexpensive, said Zil Bareisis, a senior analyst with Celent.
"Many companies offer similar cash benefits when you switch card accounts, and the cash equivalent is usually similar to the cost of an airline ticket," he said.
