In Brief: Broker-Dealer Begun for Registered Reps

Asset Marketing Systems Insurance Services LLC, a fixed annuity distributor, has introduced a wholly owned broker-dealer subsidiary to serve registered representatives.

Madison Avenue Securities is to emphasize market-proven brand and practice building, thorough product education, competitive payouts, and impeccable service, the San Diego company said on Dec. 16.

The broker-dealer also said it specializes in helping registered representatives supervise their equity-indexed annuity business as recommended by NASD, the securities industry's self-regulating body.

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