New Firm Offers Gateway to Rapidly Evolving Life Insurance Investment Sector

BETHESDA, Md., July 27 /PRNewswire/ -- Lawrence S. Brown, Ryan A. Youngand Robert F. Haran are pleased to announce the formation of 4Pluris, LLC,headquartered in Bethesda, Maryland. 4Pluris originates structured financial products for institutionalinvestors seeking to benefit from the attractive short- and long-terminvestment returns available to risk-oriented capital in the life insurancemarketplace. 4Pluris is also active in assisting insurance professionalsand financial advisors, and their clients, in taking advantage of themyriad of wealth creation and wealth preservation opportunities in therapidly evolving life insurance sector. "In addition to our core values of transparency, honesty, anddiligence," says Lawrence Brown, Chairman and CEO, "we are committed tobringing the highest levels of sophistication and service that exceedsanything offered in the current environment." The dedication to these principles will enable 4Pluris to thrive in theface of anticipated increased regulation and scrutiny of the lifesettlement industry. The principals of 4Pluris bring unparalleled depth and breadth ofexpertise in the life settlement industry. Between them, 4Pluris' foundersstarted one of the most successful life settlement providers (Stone StreetFinancial, now Maple Life Financial), helped pioneer the influx of capitalfrom European investors and have evaluated thousands of individual casesleading to more than $1 billion in closed transactions. Lawrence S. Brown - Lawrence brings a unique experience to 4Pluris;prior he was the Co-founder and CEO of Stone Street Financial (SSF), and isone of the pioneers of the life settlement market. Under his leadership andvision SSF grew from a startup company to the industry's top-rated lifesettlement provider. Prior, Lawrence co-founded and was President CEO ofCity Federal Funding, which under his direction grew into a national retailmortgage lender with 36 retail branches nationwide. In 1997, Inc. Magazinenamed City Federal one of the 500 fastest growing private companies inAmerica. He resides in Potomac with his wife Robin and three children.Lawrence earned his B.S. in Business Administration at American Universityand serves on the board of American Jewish Committee. Ryan A. Young - Prior to 4Pluris, Ryan was the Vice President ofOperations at Integrity Capital Partners, LLC, a leading life settlementbrokerage. Previously she worked at Maple Life Financial, where she was thePricing Manager. Under Ryan's management, the pricing team was developedfrom a single-person unit to a multi-tiered division, pricing andestablishing cash flows for death benefit in excess of $20B annually.Previously, Ryan spent several years working with independent estateplanning agencies specializing in advanced markets. Ryan earned her degreefrom the American College Dublin, in Ireland. Robert F. Haran - Bob brings over 20 years of experience in the lifeinsurance industry to 4Pluris. Bob began his career at The Travelers intheir management development program. He has held leadership positions withCIGNA, Lincoln Life, and MassMutual Financial Group. Bob has also been acontributing columnist for Best's Review where he provided information andinsight on underwriting/new business issues facing the industry. Prior tojoining 4Pluris, he was Corporate Vice President/Executive Officer withMassMutual where he was responsible for Life Underwriting, New Business,Claim, and Medical. Bob is a Fellow of the Life Office Management Instituteand received his Bachelor of Arts in Economics/Political Science fromColgate University. About 4Pluris 4Pluris is a specialty finance company focused on providing innovativefinancial products for investors and the professionals who serve them.Based in Bethesda, Maryland, 4Pluris is a specialist in the rapidlyevolving life insurance investment sector. For more information on 4Pluris,please visit http://www.4Pluris.com. CONTACT: Lawrence Brown 4Pluris, LLC 4800 Montgomery Lane, Suite 900 Bethesda, MD 20814 312-652-0180 email: lbrown@4pluris.com http://www.4pluris.com This release was issued through eReleases(TM). For more information,visit http://www.ereleases.com.