State Street Corp. has named Donald J. Cregg Jr. to lead sales of personal trust and investments for its asset management subsidiary.

Mr. Cregg, who started at Boston-based State Street Global Advisors late in September, succeeded J.H. "Jay" Cromarty, who transferred to a new post heading business development in its growing global alliance unit.

The 206-year-old trust and investments unit is in a period of expansion. Assets under management doubled, to $16 billion in the last 12 months. Mr. Cregg joined as a principal and reports to John Grady, who directs all sales and marketing for State Street Global, which manages $422 billion of assets.

Most recently, Mr. Cregg was a business development officer for personal trust at Brown Brothers, Harriman & Co. in Boston, where he focused on clients who work in high-technology and venture capital businesses. He is rejoining State Street Corp., where he worked in commercial finance from 1982 to 1991. After that, he was a senior marketing officer in asset-based lending at Fleet Financial Group Inc.

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