Fintech

ENGLEWOOD, Ohio-When marketing tactics or even rates aren't enough in a tough lending environment, sometimes extra effort from branch staff does the job.

LONGVIEW, Wash. – Fibre FCU has signed with On Your Way to provide it with the company’s Generation Y marketing program.

NetSpend Corp.’s recent decision to expand its prepaid debit card distribution partnership with the Blackhawk Network illustrates how prepaid card marketers will form stronger alliances within the industry to drive more card sales, notes one analyst.

New Federal Reserve Board rules that on Oct. 1 will reduce debit card interchange revenue for larger issuers may cause banks to raise fees associated with using debit cards, and that could drive consumers to use credit cards more, a new research paper from the Federal Reserve Bank of Boston contends.

Independent ATM provider YourCash Ltd. will target supermarkets throughout Belgium as testing sites for new ATMs as it expands an ongoing program of in-store deployments with European payments processor Equens SE, the companies announced Sept. 20.

TORONTO–Banks are starting to notice that their online banking and mobile sites are not as good as customers expect.

Just as Discover Financial Services is discontinuing single-use account numbers, MasterCard Worldwide is making them a central feature of a small-business offering.

MasterCard for the past several years has been promoting its “priceless” experiences, such as behind-the-scenes access at ball games, golf tournaments, theater shows and other events. But its new “Priceless Cities” campaign, launched in New York in July, adds local and social-media dimensions.

When American Express Co. introduced its digital wallet Serve earlier this year, the company promised to enhance the product with acquisitions and partnerships that added more functionality to the platform.

A London-based payment-processing and fraud-prevention company says it has created a way to detect fraudulent online credit card use more quickly by providing merchants and card issuers with identical cardholder data and transaction histories.