With online orders on the increase, Domino’s Pizza Group Ltd. in the United Kingdom has decided to add PayPal Inc. as a payment method, the global pizza chain announced March 7.
“Online orders account for an increasingly large proportion of our sales, and we are continually looking for ways to improve the process and make it more user-friendly,” Simon Wallis, Domino’s UK sales and marketing director, said in a news release.
Domino’s UK added PayPal as a payment method after listening to its customers, and it believes PayPal is a fast and secure way for consumers to pay for their food orders, Wallis added. “Now consumers may pay for pizza in just a couple of clicks,” he said.
The pizza chain plans to promote the PayPal payment method through social media, e-mails and online advertisements.
