McDonald's finishing incentive tests; Miami recruiting crypto firms

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Making a point

McDonald's is nearing the end of a pilot program for a U.S. loyalty program that's expected to debut nationally before the end of 2021.

Called MyMcDonald's Rewards, the program offers 100 points for every dollar spent, with extra points for targeted promotions, reports CNBC. There are also tiers of point accumulation based on different menu items. The pilot is testing cash and mobile orders and will add card payments when the program launches nationally.

McDonald's in 2020 added an incentive program designed to route consumers to its mobile app to reduce lines at drive-through lanes.

McDonald's drive thru

PayPal profits

PayPal could have kept to its core competencies and still had a massively successful 2020 due to the surge in digital payments that came out of the coronavirus pandemic. But it also jumped onto lucrative new trends.

Key to PayPal's successful year were its support for buying and selling cryptocurrencies; and its entry into the buy now/pay later market.

“I’m pleased to report that PayPal just completed the strongest year in our history, Achieving record growth in net new active customers, volume, revenue, operating income, earnings and free cash flow," said Dan Schulman, president and CEO of PayPal in the company’s Wednesday earnings call. "Consumers and businesses of all sizes have embraced the new digital era, erasing the distinction between online and offline. A digital first world is no longer our future, it is our current reality.”

Going national

As pandemic forces the ATM industry to embrace contactless technology, Fiserv is accelerating its deployment of cardless and mobile ATM services.

The bank technology company is extending CardFreeCash, which allows mobile access to ATM accounts. The service will be available through Fiserv's CardValet mobile app on the Diebold Nixdorf and NCR ATMs that Fiserv supports. Consumers use a mobile app to generate an access code to perform transactions at about 30,000 ATMs.

The app includes a geolocation feature that locates ATMs and a digital hub that tracks card activity, provides alerts for PIN and signature debit and credit card transactions and detects unauthorized activity.

Blockchain beach

Miami Mayor Francis Suarez is trying to lure cryptocurrency companies to South Florida, and is offering easier rules and regulations as an attraction.

The Rebublican mayor, who is trying to make Miami a general technology destination and hub for distributed ledgers, plans to issue the rules next week, reports Coindesk. The initiative will include a sandbox for developers to test ideas and technology with less regulatory scrutiny.

Suarez is also trying to create an easier path for crypto firms to obtain bank charters in the state, and has studied crypto regulations in New York and Wyoming as a guide.

Fusing together

Tipalti has added three partnerships to diversify services that are built off of its cross-border payments base.

Colu supports civic engagement and financial inclusion initiatives, Fusion Partners is an investment development firm and Queue Associates consults on CRM, Cloud, ERP and Microsoft applications. For example, Colu could pair its buy-local apps with Tipalti's payment processing rail as Colu executes its national expansion in the U.S.

Tipalti's core business is providing payment and tax documents for international gig economy workers, though it has been expanding into other B2B services.

From the web

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E-commerce firm eBay Inc said on Wednesday it would emerge "stronger" from the COVID-19 crisis after a pandemic-driven surge in online shopping helped the company beat estimates for sales and profit in the holiday quarter.

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