Though the lower-ticket sales in fast food traditionally weren’t a large fraud magnet, that’s changed as fraud
McDonald’s has announced a partnership with fraud-prevention service Sift to streamline mobile ordering and payments outside the U.S. and protect against new scams targeting restaurant-delivery services, according to a Wednesday press release.
The fast-food giant will adopt Sift’s technology for mobile order-and-pay features services it's introducing and expanding in Europe, Asia and Africa, Sift said.
McDonald's has offered mobile order and pay in several markets since 2017, and San Francisco-based Sift’s solution is not currently deployed in the U.S.
In other markets, Sift will streamline the ordering process for customers using the McDonald's app. The San Francisco-based company's technology will deter fraudsters from intercepting payment information.
Sift recently documented a 14% increase in the fraud rate for restaurant apps and food-delivery services globally during the fourth quarter of 2020.
One prominent scam targeting food-delivery providers emerged this year in which criminals offer discounted restaurant and grocery app deliveries on the Telegram messaging service, capturing consumers’ payment card information, Sift said.
