Wincor Nixdorf Said To Be Gaining U.S. ATM Market Share

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Among ATM manufacturers, Wincor Nixdorf AG controlled 6% of U.S. ATM revenues last year, and the Paderborn, Germany-based company continues to gain market share at the expense of rivals NCR Corp. and Diebold Inc., according to Gil Luria, an analyst with Wedbush Morgan Securities in Los Angeles. Duluth, Ga.-based NCR controlled an estimated 36% of ATM revenue last year, and Diebold, which is based in North Canton, Ohio, controlled 47%. Nautilus Hyosung Inc. and other ATM manufacturers combined controlled the remaining 11% of ATM revenues, says Luria, who based his estimates on figures Wincor Nixdorf, NCR and Diebold have publicly reported. He also developed his own business model to determine market share estimates. Luria estimates that revenues from ATM sales, maintenance and other fees reached $1.8 billion in the U.S. in 2008. This year, he estimates revenues will drop to $1.7 billion because regional and community banks are not buying as many ATMs. Wincor Nixdorf will continue to gain market share at the expense of Diebold and NCR, Luria predicts. "The company has contracts with Wells Fargo & Co. and JPMorgan Chase & Co. to deploy ATMs, and it looks as though more banks will buy ATMs from Wincor Nixdorf," he says.

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