Marketing

Sound Bank is now Dogwood State Bank after its sale to an investor group. The buyers also moved Dogwoods State's corporate offices from eastern North Carolina to the state's capital.

The San Diego-based institution changed its name in attempt to reach wider audience.

The name Jovia is a reference to the word jovial and is intended to inspire trust and optimism.

In her role as head of virtual channels at Citizens Financial Group, Beth Johnson is relentlessly focused on making banking simpler for consumers.

Maria Veltre knows what it's like to feel disrespected. Early in her career, she was in mid-sentence when a senior executive turned her back and walked away. Veltre vowed never to make others feel the way she did in that moment, no matter what their situation or station.

The Seattle company rebranded as WaFd Bank to address confusion that it might have ties to the federal government.

Numerated, a vendor of loan prospecting, marketing and underwriting software that was developed within Eastern Bank, now has $32 million.

The acquisition of Radius Intelligence fits with the online lender's existing focus on small commercial borrowers.

A J.D. Power official says supplemental benefits — many centered on travel cards — need to be pared down. His comments followed the company’s release of survey data that showed these hard-to-understand benefits were a drag on customer satisfaction.

Management at the Wyoming, Mich.-based institution decided on the name Bloom Credit Union after a review of its core values and market position.