AmeriCU Cites Benefits Of Direct Check Ordering
Since moving to a program in which its members work directly with Deluxe to select check designs,
Deluxe reported that prior to implementing DeluxeSelect, AmeriCU was only moving about 13% of orders to the Internet or to call centers. "DeluxeSelect puts Deluxe in a one-to-one relationship with members to manage the check marketing and ordering process through call centers and the Internet," the company said. "Deluxe research indicates the vast majority of consumers would prefer a stylish check design and related products, but most settle for plain checks and standard checkbook covers because they are unaware of the product choices available to them."
For info: www.deluxe.com.