Integrity Offers Member Advantage
SCOTTSDALE, Ariz.-Integrity Solutions, a performance improvement organization that focuses on helping sales and service teams achieve measurable business results, announced the roll out of a new program aimed at credit union service professionals. "Member Advantage" is a selling solution customized specifically for the credit union industry that provides both an orientation to member loyalty and a communication model that drives the behaviors that improve selling skills.
For info: www.integritysolutions.com.
CO-OP Marketing Takes Off
RANCHO CUCAMONGA, Calif.-CO-OP Financial Services reported that 15% of its 2,800 credit unions have downloaded free customizable marketing materials since the rollout of its Consumer Marketing Program 15 months ago.
More than 400 credit unions have participated in the program that is a blend of print ads, statement inserts, postcards, brochures, Web banners and posters.
The program is available for free on the marketing page of the CO-OP website.
For info: www.co-opfs.org/public/company/marketing/index.cfm.
Fair Isaac Teams Up With PRBC
MINNEAPOLIS-Fair Isaac Corp. and Payment Reporting Builds Credit announced a new collaboration. They will deliver PRBC Credit Report with FICO Expansion Score, a comprehensive credit risk management tool that U.S. mortgage lenders can use when assessing the risk of applicants who have little or no traditional credit history.
The tool will incorporate rental and bill payment data from PRBC's repository, non-traditional credit history data from third-party sources and traditional tri-merge credit bureau data when available.
For info: www.fairisaac.com www.prbc.com.
Epson Unveils CaptureOne
LAS VEGAS-Epson, announced the expansion of its line of branch banking products with the addition of the CaptureOne desktop check scanner. CaptureOne incorporates RDM Corporation's progressive Magnetic Ink Character Recognition (MICR) method, delivering what the company said is the best MICR read rate of any desktop scanner available today for Back Office and Remote Deposit Capture applications.
For info: pos.epson.com/banking.
