Bank of Boston Corp. may have garnered most of the media attention when it launched a program in May to scare up new customers, but it isn't the only large bank in New England that has stepped up its efforts to attract new loans.

Fleet Financial Group Inc. has been beating the bushes for new business for a year, since it took over failed Bank of New England. Meanwhile, Shawmut National Corp. has been pushing for new customers since April.

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