To strengthen its position in the travel and entertainment market, American Express Co. has unveiled a second cobranding program with a hotel chain.

The deal involves a former bank card partner, ITT Sheraton Corp. In 1994 the $4 billion chain of 420 hotels discontinued a cobranded Visa card issued by MBNA Corp.

Limited Time Offer

Save $400 off your subscription. Special offer ends April 30, 2017.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.