The biometric authentication company Veridium has named a former HSBC fintech executive as its new CEO.

James Stickland will focus on driving business strategy, revenue and investment growth, the company said Wednesday. Its VeridiumID product works as an authentication layer that sits on top of companies' mobile apps.

"Enterprises across the globe are attempting to tackle the ongoing problems associated with identity and access management, and VeridiumID is perfectly positioned to fully support these efforts," Stickland said in a press release. "There is an incredible void for a biometric authentication offering that can be adopted on a widespread basis."

The company was founded as Hoyos Labs but changed its name to Veridium in September when Hector Hoyos, its founding CEO, left, a Veridium spokesperson said. It has operated without a CEO since then.

Stickland, who has also held senior executive roles at JPMorgan Chase and Cisco, was director of innovation and investments at HSBC's fintech division. For the past year he has been a managing director of Red Deer Systems, a fintech firm that provides information management tools.