Citibank card unit retains ad agency.

NEW YORK - Citibank said its U.S. credit card business has decided to retain Lowe A Partners-SMS as agency of record for its domestic advertising.

The agency has handled that responsibility for Citibank credit cards since 1980.

The principal subsidiary of Citicorp is the largest issuer of MasterCard and Visa cards in the United States, with 30 million in circulation.

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