MADISON, Wis. — Determining branch profitability can be a tricky business, as there is no standardized method for doing so, which is why CUES is addressing that issue in its Branch Profitability Series.

PAOLI, Ind. — Being a CU branch manager in this small, farming town means that many times it's your decisions — not so much the policies set by the home office — that impact members' lives.

YORK, Penn. — The true measure of an effective branch manager is when the boss leaves and the office doesn't miss a beat.

DEARBORN, Mich. — Perhaps no branch managers see on the faces of their members the effect the economy is having more than managers in this market.

AUGUSTA, Maine — When a "determined" member finally stopped into cPort Credit Union last fall to order new checks, branch manger Beth Osborne realized the issues with the CU's name change were about over.

TAMPA — Being a branch manager means interacting with members each business day, which is why Susan Martin recently stepped down from her role as AVP to get back to doing what she likes best.

SAN JOSE, Calif. — Deborah Sunderman admits that managing nine employees can be challenging — but not due to the numbers.

LITTLE FALLS, Minn. — Barb Lyons has a unique insight into the needs of the members in her branch — she used to stand on their side of the counter.

HIGHLAND PARK, Mich. — While many credit unions covet Generation Y for future relationships, Communicating Arts CU sees the value in one member of GenY right now.

SAINT PAUL, Minn. — With more than $800 million in assets, 63,000 members and 190 employees, Hiway FCU here has grown over the years, but it hasn't added a single branch. In fact, the "no-branch" approach is an integral part of Hiway FCU's business strategy.

SEATTLE — Express CU is expanding into the underserved market with the help of 16 area non-profits groups that will provide their clients with on-site financial services through the CU.

Capitol Bancorp Ltd.'s latest divestiture deal underscores just how far the company has retreated from its original strategy.

CALEDONIA TOWNSHIP, Mich. – Security CU plans to open a 5,000-square-foot branch by December in a redevelopment of the former Cruisers Auto Wash site on Airport Dr.

MIDDLE ATLANTIC

As financial institutions across the country confront mounting piles of repossessed properties, Sovereign Bank in Dallas is using an unusual strategy to clear its inventory and clean up its balance sheet.

DENVER – The Credit Union of Colorado is expanding its branch network with a new facility in nearby Parker.

WICHITA, Kan. – Cessna Employees CU, which has watched thousands of its members lose their jobs during the past seven months, is constructing a free-standing branch at Cessna’s Pawnee facility.

ALEXANDRIA, Va. – Pentagon FCU yesterday it is expanding its operations in Omaha, Neb., with the addition of a second customer-care center to handle mortgages and collections.

To the Editor: