WASHINGTON — Credit unions have new grist for their PR machine — and perhaps another statistical argument with banks.

Membership in the not-for-profit alternatives to banks hit 100 million last week, the Credit Union National Association said. CUNA officials and others reveled in the marketing opportunities and additional political clout the swelling numbers could provide them.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.