It hasn't taken long for Twitter to go from "What's that?" to big time sizzle among consumers. When it comes to using the social media site to deliver financial services, Vantage Credit Union's about to find out how much steak there is.
The St. Louis-area credit union is among the first financial institutions to use Twitter to deliver services beyond very basic customer-service interaction. The credit union's tweetMyMoney allows account access, transaction histories and transfers for members following the credit union on Twitter.