Financial institutions have miles to go when it comes to understanding
Content, tools and advice Rating
Range of products available 3.18
Usefulness of financial tools 3.03
Transactions
Confidence in transaction
accuracy 3.46
Synchronization of
mulitchannel info 3.15
Customer service
Helpfulness of phone reps 3.40
Helpfulness of e-mail responses 3.08
Source: Forrester Research