Consumers are making more online purchases during the holiday season this year, but are spending less than last year, according to Chase Paymentech Solutions LLC.
The Dallas processor's annual cyber holiday pulse index, released Tuesday, found there were 32% more online transactions in the first five shopping days after Thanksgiving, compared with a year earlier, and sales increased 24%.
However, the average ticket was 6% smaller than last year. The five-day period included Black Friday, the day after Thanksgiving, and Cyber Monday, the first work day after Thanksgiving, both of which are seen as bellweather shopping days.
Chase Paymentech said it processes more than half of all Internet payments, roughly 500 per second, giving it a unique perspective on trends in the e-commerce market.
