Citicorp has hired Ruben Pietropaolo DeJong to succeed Jorge Bermudez as head of its South American corporate banking operations, sources have reported.

Mr. Pietropaolo, an Argentine national, is the latest in a growing number of consumer product marketing executives the bank has recruited to run its operations. He formerly served as president and chief executive of the Colombian and Venezuelan operations of Mexico City-based Panamerican Beverages Inc., which distributes Coca Cola Co. products. Mr. Bermudez has been named head of global cash management and trade services.

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