Steven J. Mermey has become director of strategic marketing for Towers, Perrin's financial institutions practice.

Before joining Towers Perrin, a New York-based consultancy, Mr. Mermey was a vice president and partner at the Michael Allen Co. He holds a master's degree in business administration and a BS in applied economics from Cornell University.

In his new job, Mr. Mermey will help banking and insurance clients pursue nontraditional opportunities, including investment retailing.

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