Visa Goes 3-D in Ad Campaign

Visa Inc. is running a monthlong advertising campaign at Grand Central Terminal in New York using three-dimensional video and static images.

Visa estimates that about 3 million people will pass through the terminal while the campaig is running.

Visa has hired people to hand out 3-D glasses throughout the day to enable commuters to view the commercials properly.

Visa did not disclose the cost of the campaign, which is tied to the Winter Olympic Games.

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