NBA Properties, Champs Sports retail stores, and Visa U.S.A. have entered into a joint marketing agreement.

During the 1994-95 season, consumers purchasing NBA merchandise at Champs Sports will receive a preferred customer card.

If all purchases are made on a Visa card, consumers get an NBA gift pack after spending $100 and are eligible for an all-expenses-paid trip for two to see as many NBA games as they want in any period.

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