ProQuo, a company founded to give consumers meaningful choice over how
businesses use their personal information, announced the launch of a
free web site for helping consumers better manage their credit card
offers.
Using the service, consumers can save time and money by stopping
wasteful 'pre-approved' credit card offers from reaching their postal
mailbox, while finding a card that matches their specific needs and
interests.
"Consumers respond to less than 1 percent of credit card offers
received in the mail, even though research shows that only half are
satisfied with their current card(a)," said Steven Gal, CEO of ProQuo.
"Our customers have told us they need better options for managing their
credit card offers and finding the card that can save them the most
money."
ProQuo stated that its credit card service helps consumers:
- Stop Unwanted Personalized Offers - ProQuo enables consumers to tell
the major credit reporting bureaus to stop selling their personal
information to marketers who send wasteful and unwanted 'pre-approved'
credit card offers. Identity thieves love to target these types of
offers - often stealing them right out of postal mailboxes -- because
they tend to contain personal information.
- Find the Credit Card That Saves the Most Money - ProQuo helps
consumers pinpoint a credit card that, based on their spending patterns
and lifestyle, can save them the most money. With the answers to a few
questions, ProQuo searches its database of hundreds of cards to find
the best introductory APRs, the best travel and gas rewards, the best
balance transfer fees, etc. Unlike many services, ProQuo can combine
multiple preferences to provide highly targeted recommendations.
Consumers can store these preferences and return at any time to update
them and get new recommendations.
The service contains a number of valuable features for helping
consumers find the right card for them, including a balance transfer
savings calculator, a reward estimator, detailed finance facts, and the
ability to compare multiple cards on the same page.
"Consumers spend a lot of time clipping coupons and doing other things
to save money - here's something simple they can do that can
potentially save hundreds of dollars a year," Gal said.
According to Gal, a major differentiator from most card sites is that
ProQuo does not rank its card recommendations based on how much it
receives in referral fees. Instead it provides recommendations based on
only one thing: what's right for the consumer.
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