Citigroup App Update Lets Customers See Balance Without Logging In

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Citigroup announced Monday a feature in pilot that lets customers check deposits, credit card balances and recent transactions on a mobile device without having to log in to the bank's app.

The new opt-in tool, called Citi Mobile Snapshot, is expected to be introduced to all of the bank's U.S. customers by yearend. Users can view their balances and 15 most recent transactions without having to enter their user name and password.

The news comes at a time when banks nationwide have been designing newer ways to authenticate individuals on a device with limited real estate. Bank of the West, for example, also lets people view account balances with a single gesture, while Capital One lets mobile in with pattern passwords.

Other banks are exploring biometrics like voice recognition and device fingerprinting to authenticate customers.

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Comments (1)
Mary, I was lucky enough to see what looked like an official Citi Bank video showcasing the new features of their app last week. The link that was published is no longer active. I was impressed by what I saw. Banks are starting to get what an internet based banking platform should be. I was impressed by two new features:

1) Available balance with out logging in

2) When looking at your transaction details you swipe one direction to see your past transactions and swipe in the opposite direction to see your upcoming transactions.

These types of features should have been there from the start. What I never understood was how a mobile banking app required me to log in to see my balance and most recent transactions but I could text to get the same info with no password. Opting in to this type of read only ability is table stakes for retail, business and commercial mobile banking.

@dmgerbino
Posted by @dmgerbino | Monday, February 03 2014 at 2:42PM ET
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