FALCON HEIGHTS, Minn. – Spire FCU has contracted with Member Loyalty Group for the company’s Satmetrix Net Promoter measuring member loyalty.
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The company said its program allows credit unions to take action on member feedback in real time in an organization-wide effort to build loyalty, drive efficiency and, ultimately, improve bottom-line performance.
Member Loyalty Group is a CUSO working to help credit unions build member loyalty. The CUSO has an exclusive relationship with Satmetrix to bring its Net Promoter methodology to the credit union industry.
