Kentucky Bank in Paris, Ky., is the latest small bank to launch a digital lending platform.
The $933-million asset institution said in a press release Tuesday that the technology, provided by Louisville-based R.C. Giltner Services, will enable consumer and small-business customers to complete the loan application process in minutes.
"We have been watching closely the emerging digital lending space and have been evaluating options," Kentucky Bank President Louis Prichard said in the press release. "This new 'responsive design' technology will allow customers to access the lending site using any computer or mobile smart device."
Though R.C. Giltner Services developed the technology, Kentucky Bank will retain control of the lending process, including underwriting, according to the press release.
As more and more customers expect to do business quickly online, many banks have been faced with the choice between striking referral partnerships with online lenders or working with technology providers to build their own platforms.
Kentucky Bank joins institutions such as Washington Federal in Seattle, Metropolitan Bank & Trust in Chicago, and Pacific Continental Bank in Eugene, Ore., all of which have made the latter choice.