- WIB PH
With the future of Fannie and Freddie still up in the air, Diana Reid has spent significant time strategizing for the different possible outcomes. It would have been easy to get engulfed by all the contingency planning, but Reid has kept a steady hand on deals in the pipeline.
September 18
Diana Reid
EVP, Head of PNC Real Estate, PNC Financial Services Group
Diana Reid has built PNC Real Estate into one of the nation's largest commercial real estate lenders. Before Reid joined the Pittsburgh company in 2007, PNC wasn't even among the nation's top 20 CRE lenders; today it ranks among the top 10, with average loans outstanding of roughly $26 billion. Acquisitions of National City Bank and RBC Bank USA helped, but Reid also has expanded the business by adding new loan products aimed at real estate development trusts and multifamily developers. Her unit has accounted for the bulk of the commercial loan growth at PNC lately, reporting double-digit increases in each of the last four years. Outside of work, Reid is an active supporter of the arts, serving on the boards of both the Pittsburgh Opera and the Pittsburgh Ballet
