Most bankers who observed efforts in the 1990s to promote television banking saw failures, but the executive who championed the most prominent project has just stepped forward to set the record straight.

Catherine Corby Parker, who was director of electronic delivery strategy at Barnett Banks Inc. of Jacksonville, Fla., oversaw what many bankers said at the time was the largest and most innovative television banking experiment, in Orlando, in 1996 and 1997. Because the program was short-lived, many outsiders concluded that it was a flop.

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