Crisis Management

The agency has a relatively new program designed to quickly get funds into disaster-stricken areas. The problem is that many bankers don't know it exists.

Several banks and industry groups are pledging money to help bankers and their clients recover from the hurricane and its aftermath.

Their immediate effort is to ensure colleagues and clients are safe and that banking services are available to hurricane victims. The next big issue is preparing for the financial hit banks and customers will take from wind and water damage.

Many financial institutions have activated their emergency centers, closed branches and stocked ATMs in advance of landfall.

The latest numbers underscore the extent of the challenge that the megabank faces in restoring its once-clean public image.